We help our clients build their own unique and compelling vision for growth and act as a catalyst for bringing this vision to life, partnering them at every stage, and empowering the organization to seize the future!
We are Strategy, Marketing, and Organizational transformation experts, with a combined experience of 100+ years with blue-chip multinationals. We are passionate about competitive growth. We pride ourselves on delivering world-class service to our clients, rooted in deep global and regional experience. We believe that each one of our clients deserves unique focus and a tailor-made approach which best addresses their pain-points. We build long-term, quality relationships and earn the trust of our Clients and stakeholders.
Our clients enjoy our proprietary tried and tested solutions, which are based on our unique and rich experience as well as our lead consultant’s doctoral research in the field of Competitive Strategy. Some of these solutions are notably shared regularly at London Business School Executive MBA guest lectures. Our tools have allowed us to address our client needs in a very powerful and systematic way, which always results in increased competitiveness and sustained, superior performance.
As part of this journey, and as team requirements evolve, we also offer our clients bespoke Capability Building services, supported by renowned global and regional partners such as Dale Carnegie and HNI. Our Leadership Development programs are intensely experiential in nature, which makes them highly implementable, leading to a marked and rapid impact on business performance.
CEO, Axellerus Consultants &
Former Regional Vice President of Marketing, Unilever
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Financial Advisor, Axellerus Consultants
Business Development Manager, Axellerus
Senior Consultant
Senior Consultant
The world is changing at an unprecedented pace. Now more than ever, organizations need fresh insights and compelling competitive strategies, which are relevant and actionable. Axellerus is uniquely positioned to support you by drawing on some key strengths such as:
We ensure very close and focused partnership with our clients. They often feel we really are part of the team and they love it as much as we do!
Based in Dubai, operating across the Middle East and Europe with partners based across the region, providing cost efficiencies and effective team work.
The London Business School Executive MBA has once again hosted Dr Nihal El Daly to guest lecture about how to mine powerful consumer and customer insights and how to use them to build and grow businesses.
For the fourth year, Dr Nihal El Daly was part of Seamless Middle East, hosting the Retail Track and moderating a number of panels on key topics such as data driven Marketing, Artificial Intelligence, the role of the CMO today and more.
@TechneDrift has invited Dr Nihal El Daly, CEO of Axellerus Consultants to share her perspectives on “Building your Brand in a Crisis”, speaking to an engaged group of start-ups in Egypt about how to build a strong brand and the do’s and dont’s of brand-building in a crisis.
The first Marketing & Sales Show Middle East was launched in 2019, it is the region’s largest conference and exhibition for modern marketing and sales professionals across industries, who are hungry for innovation and change. Dr Nihal El Daly hosted and managed panels on the Marketing Tech Track.
Dr Nihal El Daly, CEO of Axellerus Consultants was a guest on the very first daily episode of the lovely @ZeinaSoufan on her program #MoneyMap on Dubai TV to talk about managing business amidst the Covid 19 crisis. The program is designed in its new daily format to give a current pulse on the crisis.
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We are always happy to engage with our valued clients. Please connect with us for clarifications or further information on how we can support you or simply share your pain points and we will advise how we can help.