We strongly believe in the Business Case for gender equality and the potential of women as Leaders of the Future.
Our affiliations with organizations such as DBWC (Dubai Business Women Council) and She is Arab allow us to make an impact through sharing experience and supporting female professionals on their journey to leadership via formal mentorship programs and other leadership support.
Our Lead Consultant Dr Nihal El Daly is an Advisory Board member in the College of Business Administration of the American University in the Emirates. Amongst other goals, the Board strives to prepare the younger generation for an impactful entry into the workspace, bridging the gap between their academic education and their professional life and helping them acquire the necessary skills to compete in today’s world and make a positive impact on their industries.
Dr Nihal El Daly is a Doctorate holder and a published author. Her doctoral work and research emphasis is on the ability to build and sustain competitive advantage in a rapidly evolving and highly connected world. She is particularly focused on the concept of growing sustainably. She has recently presented a paper at the AUE (American University in the Emirates) International Conference on Sustainable Development and Social Responsibility, which was published by Springer. You can download it here.
We are proud of our strong association with London Business School, where our CEO contributes real-world consultancy insights through case studies and discussions. Our collaboration bridges theory and practice by sharing expertise in strategy, marketing, and competitive insights. We help executives and future leaders turn market intelligence into winning business strategies.
As a leading exhibition and conference, Seamless brings together global industry leaders to explore the future of digital commerce. Hosted annually in Dubai, Riyadh, and Cairo, the event is a hub for cutting-edge discussions. For years, Axellerus Consultants has been a proud collaborator at Seamless, sharing expert insights and moderating high-impact discussions that shape the future of the industry.
The world’s largest annual F&B event, brings together global and regional leaders to showcase cutting-edge products, innovations, and market trends in one of the fastest-growing industries. As part of this thriving business ecosystem, Axellerus Consultants stays at the forefront of industry transformation, offering strategic insights to help businesses seize opportunities and drive sustainable growth in the evolving F&B landscape.
Launched in 2019, the Marketing & Sales Show Middle East is the region’s largest gathering of marketing and sales professionals, showcasing the latest innovations shaping the industry. At the event, Dr. Nihal El Daly led and moderated key panels on the Marketing Tech Track, driving conversations on emerging technologies, industry trends, and the future of modern marketing and sales strategies.
TechneDrift invited Dr. Nihal El Daly, CEO of Axellerus Consultants, to share insights on “Building Your Brand in a Crisis.” Speaking to an engaged audience of Egyptian start-ups, she explored strategies for creating resilient brands, highlighting key do’s and don’ts for navigating challenges and sustaining growth in uncertain times.
Dr. Nihal El Daly, CEO of Axellerus Consultants, joined Zeina Soufan on the first daily episode of #MoneyMap on Dubai TV, discussing strategies for managing businesses amid the COVID-19 crisis. The program, in its new daily format, provides real-time insights into the evolving economic landscape, helping businesses navigate uncertainty with informed decision-making.
